Members of the TLN Network, including Zapwater Communications (USA), GroupExpression (France), The PC Agency (UK) and GHC Asia (China/Hong Kong/Singapore), promoted De L’Europe Amsterdam’s extravagant $1.25M hotel package. De L’Europe Amsterdam, member of Leading Hotels of The World, has been the authentic luxury destination for seasoned travelers and locals alike, ever since 1896. The Amsterdam landmark hotel boasts 111 beautifully appointed guest rooms, including 63 suites and a peerl
Zapwater, Group Expression, The PC Agency, and GHC Asia localized the press materials for each market, including press release translations and media material refinement.
GLOBAL MEDIA PITCHING
All four global agencies developed custom media pitches and story angles for print, digital, and broadcast media outlets to promote the $1.25M package on behalf of the property.
The agencies offered journalists background and interviews with the hotel’s Managing Director highlighting De L’Europe Amsterdam’s history and vision forward in celebration of the $1.25M package.
Through a proactive earned media relations campaign, the TLN Network agencies generated significant global media results across all markets on behalf of De L’Europe Amsterdam.
USA, UK, France, Amsterdam, Singapore, China, Malaysia, India and Australia.