Goa Tourism, Sales Mission May 2018.

Brief

Atlantic Link was commissioned to organize a travel trade event for Goa Tourism to expose Goa to relevant travel trade buyers and media in Helsinki and Copenhagen.

Strategy

Atlantic Link arranged two evening events in Copenhagen and Helsinki. The purpose of the events was for Goa Tourism to gain more insight into the travel trade and media landscape in Scandinavia and strengthen business with relevant key players in the market. Goa Tourism gave an in-depth destination presentation and partners Finnair and Air India were invited speak. To give the participants a cultural insight into India, Indian dancers entertained the participants.

Results

During the two-day sales mission Goa Tourism promoted their beautiful region, traditions and relevant travel information to key clients from travel trade and media in Denmark and Finland.

Pictures