European Travel Commission: Incoming tourism Europe grows by 8%

European Travel Commission: Incoming tourism to Europe grows by 8%

The European Travel Commission recently published its quarterly report, stating that incoming international tourist arrivals to European countries grew 8% in the period January – September 2017 compared to the year before. Despite the ongoing safety and political concerns, most countries (32/34) saw an increase in its visitor arrivals. More than half of these countries enjoyed a double-digit growth.


Iceland fastest growth

Iceland (+30%) maintains its momentum despite concerns about accommodation capacity and infrastructure constraints. Destinations previously affected by safety challenges appear to be recovering; Turkey (+26%) posted an impressive rebound helped by the surge in Russian outbound flows while Belgium (+13%) also saw healthy growth. Top performers were also Southern/Mediterranean destinations Slovenia, Serbia (both +19%), Malta (+17%) and Cyprus (+15%). Solid results in Spain (+10%) proved resilient to the August terror attacks in Barcelona.

Russians back in Turkey

More than 3 in 4 destinations have reported some form of growth from UK year-to-date. A weakened pound failed to deter British holidaymakers to travel internationally. Russian travel flows to Europe are recovering after years of decline. Among all the destinations enjoying a rebound from this market, Turkey featured fastest growth (+800%) after Russia lifted travel restrictions on tourism to Turkey.

Chinese tourists on the move

European destinations saw substantial increases in arrivals from China with growth estimated at 17% so far in 2017. The strengthening of the Chinese economy and the expansion of its middle-class continue to stimulate outbound travel. Despite some recent softening, a stronger US dollar continues to fuel transatlantic trips with year-to-date estimates pointing at a +14% increase in arrivals. Indian travel to Europe also delivered a solid performance (+14%).


Secondary holiday countries draw more Dutch tourists

Remarkable, the only European country not to benefit form worldwide growth is Norway (-1,5%). European countries that benefited from and increase in Dutch tourists include Slovenia (+35%), Iceland (+35%), Lithuania (+34%), Cyprus (+27%), Malta (+26%), Bulgaria (+23%) and Serbia (+22%).




Read the full European Travel Commission Quarterly reportĀ here.

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