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Case Study: ViennaCoffee

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Year
2015
Type
PR & Events
Agency
GEOCM
Client
Vienna Tourist Board
Market
South Korea

Objective

In partnership Tom N Toms Coffee, Korea’s one of the largest franchise cafes, GEOCM developed the Viennese coffee menu for Tom N Toms Odyssey stores and opened a pop-up cafe at Gwanghwamun area from May 29th to 30th, 2015.

Actions

Korean big francise cafe, Tom N Toms Coffe devloped the Vienness coffe munu and introduce it on the pop-up cafe.

Results

Many of Seoul citizens had chance to experience original Viennese coffee . And it brought to increase the awareness of Vienna among them.